How to Steal Clients With Aggressive Content Marketing
ClickUp was founded by Zeb Evans and Alex Yurkowski in 2017. If you don’t know about ClickUp, it’s an all-in-one platform for project and document management, goal tracking, whiteboard, chat, team collaboration, and more. It’s known in the project management software industry for achieving stellar growth and profitability in record time, with revenues reportedly over […]
How to Stop Procrastinating and Organize Daily Work
Marketing projects are tricky. Everyone gets overwhelmed at some point. Slack messages. Endless email loops. Zoom calls all day. Unexpected changes. There’s only so much our brains can take in a day. And there’s actual work to do on top of that. Today, I’m sharing a method that helps me accomplish things and move the […]
How I Landed My Dream Remote Marketing Job Without Networking
There are two types of remote marketing jobs. Short-term freelancing jobs usually involve filling in gaps for a few months or working on a project basis. Long-term, « employing » jobs, where you fully embrace the company’s mission for unlimited time. I’ve been fortunate enough to work in both settings, and each offered unique experiences and lessons. […]
How to Create an AI-Powered Avatar for Your Marketing Videos in 10 Minutes
Creating marketing videos used to take time. Each video required writing a script and dedicating time to shoot it. However, AI video software such as HeyGen can now create pretty convincing digital twins of people based on video footage, which companies can use and repurpose at will. These AI video avatars will mimic your face, […]
A Secret KPI to Achieve & Measure Product/Market Fit
For most startups, finding product/market fit is incredibly difficult. It’s also a vague concept: how do you know when you’ve reached product/market fit? Especially when you’re still working on your core product? Superhuman’s CEO Rahul Vohra became obsessed with this question in 2017, two years after his team started working on a subscription-based email service […]
Framer’s Genius Onboarding Strategy To Beat Billion-Dollar Competitors
In the world of SaaS, the website builder segment is incredibly competitive. It’s a pretty saturated market with well-established players such as Wix, Shopify, Squarespace, and Webflow, making it hard for newcomers to find and keep their audience. In such a tense market, user acquisition costs are usually very high, meaning maximizing conversions and quickly […]
Turn Into a Productivity Monster With Better Tab Management
As a marketer working for several clients, I often have dozens upon dozens of Chrome tabs open at any given time. Although one could argue that I could close them, I do need many of them to remain readily available. I keep juggling between different ad managers. Several PowerPoint decks I need to refer to. […]
The Marketing Cover Letter Cheat Sheet That Got Me My Last 3 Jobs
Getting a marketing job isn’t easy, especially in a bad job market. I’ve been fortunate enough to work as a marketer for various companies. Before getting these jobs, I always wrote personalized, genuine cover letters, and they worked every time. I am not saying I got accepted to every job I applied to; far from […]
Find How You Rank For Any Keyword in 30 Seconds
Plenty of SEO tools allow you to track your keyword rankings. But most of them require that you first add a list of keywords to track, define your target country or language, and then wait for some time before the ranking appears. That means that when you need to do a quick lookup for how […]
